Celebrating our 10th year, BTM are a boutique talent management company located right 

in the heart of London’s West End. 

We offer a bespoke personal management service, uniquely tailored to each of our clients needs. 

With a wealth of experience working as actors and creatives within the industry, each associate at BTM can offer vital support and guidance to those looking to succeed in the entertainment industry

in today's competitive climate. 

We pride ourselves on our honest approach and an

open-door policy for each of our clients, making each

relationship as important as the next, ensuring we are

aiming for and achieving the same goals.

Gary Lloyd - Founder & Managing Director


 Gary started his career as a performer in Musical Theatre playing many leading roles in the West End and on the touring stage.

Gary choreographed his own work throughout this period, eventually outgrowing performing to soon become a renowned Director and Choreographer in the UK and around the world.

Gary has directed, written, produced and choreographed many shows from the

world arena stage to intimate theatre, winning numerous awards for his direction

and choreography.

Boss Talent Management was created by Gary to scout, nurture and create opportunities for young talent in the UK and globally.

Gemma Gould - MT and Talent Agent


Gemma trained at Guildford School of Acting with a BA (Hons) in Musical Theatre. 

Prior to this, Gemma was awarded a scholarship to Sylvia Young Theatre School

at the tender age of 11. Whilst there, she won the Brian Casson award for

all round excellence.


Gemma has worked professionally in TV, Theatre, Radio, Commercials and Voiceovers

giving her first hand experience of all aspects of the industry. Gemma won 'Musical Theatre

Voice' in the Bristol Festival of Music and Drama and has performed in various prestigious

venues such as Abbey Road Studios, Her Majesty's Theatre & Buckingham Palace.

Gemma has worked as an agent in London for over eight years


Victoria Davidson - Assistant Agent

Victoria trained at Manchester Metropolitan School of Theatre with a BA Honours

in Acting. Victoria worked as a professional actress for seven years in Theatre, Film,

TV and radio working with the likes of Tim Burton, Johnny Depp, Jason Statham,

and appearing in films starring Meryl Streep, Jim Broadbent and Vicky McClure.

Victoria has worked extensively in television on shows such as Call The Midwife

and Inspector George Gently before making the transition to

Assistant Agent here at BTM. 


Sarah Trice and Tom Hancock - Accounts


Sarah and Tom both work for Trice and Co who, as well as BTM have managed accounts

for many music names such as Kaiser Chiefs, Super Furry Animals and Friendly Fires.

Trice and Co have had a close relationship with BTM for the ten years

we have been operating.



    Boss Talent Management

22 Long Acre, Covent Garden,

        London, WC2E 9LY


     T:+44 (0)207 836 3111



  Members of the Personal Managers Association

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